News Center

Stanford student swabbing a cheek

May 2011

Stanford's successful STAN serves as prototype for future events

The Stanford Report, May 23, 2011

A Perfect Match—A Social Media Love Story

Firm Follows Form, May 22, 2011

On the burner: Bacon's Six Degrees

The Stanford Daily, May 12, 2011

April 2011

Evaluating the Bone Marrow Challenge

OpenIDEO Field Notes, April 7, 2011

March 2011

Social Media Can Save Your Life, Move Corporations For Good

Time Magazine Techland, March 31, 2011

Can social media save lives?

SocialBeat, March 30, 2011

Ideas Worth Spreading in Tampa Bay

CreativeTampaBay, March 29, 2011

Crowdsourcing a Better World

New York Times Opinionator, March 28, 2011

Brainstorming with OpenIDEO to Save Lives

Beth's Blog, March 22, 2011

Synthesizing the Bone Marrow Challenge

OpenIDEO Field Notes, March 21, 2011

Q&A with Stanford's Katie Pfeiffer

OpenIDEO Field Notes, March 9, 2011

Invitation to Join an Innovative Online Brainstorm Experiment

Power of Social Technology Blog, March 2, 2011

February 2011

OpenIDEO joins Stanford bone marrow effort

The Dish, Stanford Report, February 28, 2011

One Swab at a Time: Registering 100,000 Bone Marrow Donors

Palo Alto Patch, February 22, 2011

Blood cancers and a call for inspiration

Wellsphere blog, February 20, 2011

2011 Most Influential Women in Technology: Jennifer Aaker

Fast Company, 19 February 2011

Make an impact on Bone Marrow Donation

Firm Follow Form, February 19, 2011

Podcast: Jennifer Aaker on using social media to improve public health

1-2-1 with Paul Costillo (Stanford School of Medicine), February 11, 2011

January 2011

Stanford faculty and students launch social media campaign to expand bone marrow donor registry

Scope Medical Blog, January 31, 2011

Getting cheeky

The Stanford Daily, January 20, 2011

Social entrepreneurs' innovations

Deccan Herald, January 5, 2011

December 2010

Stanford Professor Uses Social Media To Draw Marrow Donors

Patch Palo Alto, December 19, 2010

Social media for social change: Stanford professor uses Facebook, Twitter and personal stories to promote bone marrow donations

Stanford Report, December 16, 2010

November 2010

Stanford Professor to make former Indian student’s last wish a reality

The Hindustan Times, November 14, 2010